Project
OstoBuddy

OstoBuddy- Brand identity, Mobile app, Web Application

Client
Joshua Kresge
Category
Health
Live view
Visit Website
Timelines
1 Months
SErvice we provided
  • User Research
  • UI Design
  • Branding
About the Project
OstoBuddy is a mobile app designed to assist people with ostomies in managing their condition.
It provides features for tracking medicine supplies, monitoring output, setting reminders, and documenting skin conditions. Users can share information with clinicians for improved communication and care. 


For this project, we redesigned the entire app, created the landing page for their website, and crafted the branding design.
The Logo
The logo features a simplified representation of an ostomy bag, incorporating a curved line for a caring embrace and a central button for secure closure.
I’m impressed with how empathetic and understanding the designers were throughout the process. They truly captured what we needed for users who require extra care.

William lowe

CEO, PEERSPARK
View review on clutch
Design
Process
1
Research
In the research phase, we comprehensively study user needs, behaviors, and pain points through methods like interviews and data analysis to inform the design process effectively.
2
Design
During the design phase, we create wireframes and prototypes, visually conceptualizing solutions. These serve as blueprints for the user interface's structure, layout, and functionality.
3
Testing
In the testing phase, we gather user feedback on prototypes, assess usability, and refine designs. This iterative process ensures the final product meets user expectations and needs.
4
Implementation
In the implementation phase, we focus on translating the designed user interface into a functional product, adhering to the established design guidelines and aesthetics. - implementation
5
Iteration
During the iteration phase, we revisit and refine the design and functionality based on feedback and insights gathered from user testing and evaluation, ensuring continuous improvement
Branding Guideline
We documented branding guidelines for the client, including the dos and don'ts for the logo, word marks, and typography. Additionally, we created social media banners for them.
Color pallete
The colour palette includes various shades of blue, chosen for their calming and non-intrusive qualities to ensure it is not sensitive to users' eyes.
Visual Design
We crafted an intuitive visual design for the app, incorporating detailed user flows to enhance usability. The design focuses on clarity and ease of use, ensuring a seamless experience for ostomy patients.
icons and illustartions
We custom-designed each icon and illustration to meet the specific needs of the app, ensuring they are both functional and visually aligned with the overall design.
How we helped the
ostomy patitients
Effective Reminders

Integrated user-friendly reminder systems to help users adhere to their appliance change schedules and manage their condition proactively.

Enhanced Data Tracking

Enabled detailed tracking of medicine supplies, output, and skin conditions, allowing users to monitor their health more accurately.

Streamlined Information Sharing

Facilitated efficient communication with clinicians through well-designed interfaces, improving the quality of care and user experience.

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