Pixelswap Case Study (UI/UX)

Client

Joshua Kresge

Category

AR/VR

Live view

Visit Website

Timelines

3 Months

SErvice we provided

User Research
UI Design
Development

About the Project

PixelSwap is a cutting-edge decentralized exchange (DEX) built on the TON blockchain, enabling users to swap cryptocurrencies directly from their wallets without a central intermediary.
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This was a short-term project of 2 weeks. We revamped their website and created a new logo, branding guideline and landing page to elevate their platform’s design and user engagement.

Problem

The existing design for PixelSwap was outdated and did not accurately reflect the innovative the advanced technology and user-centric features of their platform.

Landing Page

For the PixelSwap landing page, we designed a clean, engaging layout that catered to both novice and expert users, highlighting key features and benefits for quick understanding and appreciation of the decentralized exchange.

Logo

The client wanted a logo that would seamlessly integrate with their dark theme and complement the name "PixelSwap."

Musemind’s redesign for PixelSwap exceeded our expectations.Their approach was creative and aligned perfectly with our vision. We've already seen a noticeable increase in user engagement.

Esther Howard

CEO, PEERSPARK

View review on clutch

Design

Process

Research

In the research phase, we comprehensively study user needs, behaviors, and pain points through methods like interviews and data analysis to inform the design process effectively.

Design

During the design phase, we create wireframes and prototypes, visually conceptualizing solutions. These serve as blueprints for the user interface's structure, layout, and functionality.

Testing

In the testing phase, we gather user feedback on prototypes, assess usability, and refine designs. This iterative process ensures the final product meets user expectations and needs.

Implementation

In the implementation phase, we focus on translating the designed user interface into a functional product, adhering to the established design guidelines and aesthetics. - implementation

Iteration

During the iteration phase, we revisit and refine the design and functionality based on feedback and insights gathered from user testing and evaluation, ensuring continuous improvement

Style Guide

For the style guide, we used bold colors and modern design to reflect the dynamic nature of the crypto platform, ensuring consistency and a cutting-edge look across the website and logo.

Gamifications

We incorporated gamification to enhance user engagement by integrating interactive elements and rewards, making the platform enjoyable for both novice and experienced users.